Do you want 2025 to bring you more profitable digital marketing?

On a daily basis we've been reviewing digital marketing for businesses and often see the same 'areas of improvement' that are costing businesses like yours money.

Tourism and many other businesses face many challenges just now such as :

- OTAs taking more of your hard earned money in commissions

- staffing challenges
- team changes over the last few years
- struggling to find time to work ON your business
- OTA's bidding against your business on Google Ads

You may have went from 'famine' to 'feast' over the last few years and billions of dollars have been spent with an aim of helping tourism operators with their 'digital transformations' (but the outcome may not be as good as you think).

With competition and challenges like these and the ongoing battle to get more direct bookings, it's as important as ever to make the most out of your digital assets so they are working as hard as they can for you, so your digital marketing becomes your 'best employee'.

The mass rollout of Google Analytics changes in 2023 took many businesses by surprise and caused them to take a step backwards with their digital marketing insights - often without realising.

Having done hundreds of digital reviews, I personally wanted to see if the issues we observed with businesses and their digital marketing on a daily basis were really as prevalent in the wider world so I set the team off to do a huge piece of research that culminated after several months, hundreds of hours, and looking at over 538 tourism businesses across the globe.

This was not paid work - it was our own proprietary research and it took several months and hundreds of hours.

The results were worse than I expected, and far worse than the team expected.

Roll on 12 months later - we wanted to see if anything had improved...

Whilst many tourism operators may complain about external factors influencing their business, and huge commission payouts to be made, it's time to improve your own digital business first.

Register for this free presentation today to discover key metrics that you need to be watching this year, and avoid being like the up to 68% of businesses doing Facebook and other marketing wrong.

Join live for an exclusive checklist to apply to your business and discover the top 5 questions to ask your booking engine.

Fully Charged Media is a specialist digital marketing agency with a focus on helping businesses get better digital marketing results through education, implementation and in depth action plans. We are also specialists in paid advertising campaigns and digital analytics.

Good data has brought our clients measurable digital marketing results like turning $23,000 in Google Ad Spend into $771,000 of confirmed bookings, 7306% return on ad spend in a peak holiday period, getting a business a 610% increase in pre-season sales via email, sending emails that received more than $27500 in bookings and taking hospitality venues from Page 4 to organic #1 on Google within a week.

Register today.